The Golfer Wears Prada

Something has to change. Yes, it’s a new year, and a chance to do ONE thing differently. However, if you Google “Golf New Year’s Resolutions,” you will uncover over 100 million results! Sheesh! Suffice to say, you may be expecting to read an article about what you should do to tweak your swing, putt, or grip. Well, I hate to burst your golf bubble, but it’s no secret that you’re basically not going to significantly change the WAY you play the game of golf, but maybe there is one thing you can change; how you look doing it!


Stop “caring”. Stop “trying”. Just play. The irony is you’ll actually play better anyway. Life isn’t an emergency. Smile. It takes far fewer muscles to smile than to frown.


That’s right. Look at what you have on–are you wearing the same comfort- able old pair of baggy khakis and your ultra-cool yellow waffle shirt? Please! Do us all a favor and get something more edgy. Did you know that what you wear has a direct influence – not just on how others perceive you – but on how you see yourself? In a study, it was determined that university students outperformed their shabby competitors by a long shot. I’m a great believer in the saying, “look the part, play the part”.

Many men may think they are being a bit effeminate if they spend even the tiniest amount of brain energy on what they wear. They want comfort, of course! But, how many women do you know who put on makeup and wear stilettos because they are “so comfortable?” Women know that what they wear has a direct influ- ence on their confidence in the game of life, and moreover helps them to perform at their true potential.

Now think about it….if you feel good and sophisticated when you are playing, don’t you think you’d logically perform better? Start dressing the part and you may start playing the part! Walking through miles and miles of green and knowing that it’s all up to you whether you will win or lose your game is stressful. It takes a lot of guts to hold that pressure and be victori- ous. To gain these “guts” you need to be confident! Maybe looking down at your clothing and getting a bit of fashion “guts” is a fine place to start. As you master the art of dressing appropri- ately, you’ll continue to experiment in what you wear. Given that there is an “assumed code” on what you may wear on the green, you will learn how to be able to beef up your wardrobe with- out being disrespectful to the game.

Haven’t you noticed how Tiger Woods established red as his color? Other players settle for a sensible pair of Stromberg Golf Quinta Funky Prince of Wales Check Trousers. Some choose to play in snazzy white and bright orange Puma golf shoes while others settle for subtle hints of interesting prints. Why don’t you check out some of the available clothing lines? ). Have no fear men–you can do all this viewing in the privacy of your own computer. Take a look at Sligo Wear ( or the op- tions from Bunker Mentality (www. There is always the wacky Loudmouth Golf ( or even Tattoo Golf (


Golf advice is a dime a dozen! You’ll find countless websites with advice and tips to tackle this year. Peter Jacobsen said it best: “One of the most fascinating things about golf is how it reflects the cycle of life. No matter what you shoot – the next day you have to go back to the first tee and begin all over again and make yourself into some- thing.” SO maybe this year start with looking groovy on the outside, and perhaps your look will give you that confidence to stay strong when you’re ready to throw your five iron into the lake.

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